Section Ⅰ Use of English
Here’s a common scenario that any number of entrepreneurs face today: you’re the CEO of a small business and though you're making a nice 1 , you need to find a way to take it to the next level. what you need to do is 2 growth by establishing a growth team. A growth team is made up of members from different departments within your company, and it harnesses the power of collaboration to focus 3 on finding ways to grow.
Let's look at a real-world 4 . Prior to forming a growth team, the software company BitTorrent had 50 employees.Working in the 5 departments of engineering, marketing and product development. This brought them good results until 2012, when their growth plateaued. The 6 was that too many customers were using the basic, free version of their product. And 7 improvements to the premium, paid version, few people were making the upgrade.
Things changed, 8 , when an innovative project marketing manager came aboard, 9 a growth team and sparked the kind of 10 perspective they needed. By looking at engineering issues from a marketing point of view, it became clear that the 11 of upgrades wasn't due to a quality issue. Most customers were simply unaware of the premium version and what it offered.
Armed with this 12 , the marketing and engineering teams joined forces to raise awareness by prominently 13 the premium version to users of the free version. 14 , upgrades skyrocketed, and revenue increased by 92 percent.
But in order for your growth, team to succeed, it needs to a have a strong leader. It needs someone who can 15 the interdisciplinary team and keep them on course for improvement.
This leader will 16 the target area, set clear goals and establish a time frame for the 17 of these goals. This growth leader is also 18 for keeping the team focus on moving forward and steer them clear of distractions. 19 attractive, new ideas can be distracting, the team leader must recognize when these ideas don’t 20 the current goal and need to be put on the back burner.
1.A. purchase B. profit C. connection D. bet
2.A. define B. predict C. prioritize D. appreciate
3.A. exclusively B. temporarily C. potentially D. initially
4.A. experiment B. proposal C. debate D. example
5.A. identical B. marginal C. provisional D. traditional
6.A. rumor B. secret C. myth D. problem
7.A. despite B. unlike C. through D. besides
8.A. moreover B. however C. therefore D. again
9.A. inspected B. created C. expanded D. reformed
10.A.cultural B. objective C. fresh D. personal
11.A. end B. burden C. lack D. decrease
12.A. policy B. suggestion C. purpose D. insight
13.A. contributing B. allocating C. promoting D. transferring
14.A. As a result B. At any rate C. By the way D. In a sense
15.A. unite B. finance C. follow D. choose
16.A. share B. identify C. divide D. broaden
17.A. announcement B. assessment C. adjustment D. accomplishment
18.A. famous B. responsible C. available D. respectable
19.A. Before B. Once C. While D. Unless
20.A. serve B. limit C. summarize D. alter
Section Ⅱ Reading Comprehension
Part A
Text 1
21. The RHS thinks that plastic grass_____
A. is harmful to the environment
B. is a hot topic in gardening circles
C. is overpraised in the annual show
D. is ruining the view of West London
22. The petitions mentioned in Paragraph 3 revealed the campaigners’
A. disappointment with the RHS
B. resistance to fake grass use
C. anger over the proposed tax
D. concern about real grass supply
23. In Paragraph 4, supporters of fake grass point out______
A. the necessity to lower the costs of fake grass
B. the disadvantages of growing real grass
C. the way to take care of artificial lawns
D. the challenges of insect habitat protection
24. What would the government do with regard to artificial grass?
A. Urge legislation to restrict its use
B. Take measures to guarantee its quality
C. Remind its users to obey existing rules.
D. Replace it with sustainable alternatives.
25. It can be learned from the text that fake grass____
A. is being improved continuously
B. has seen a market share decline
C. is becoming increasing affordable
D. has been a controversial product
Text 2
26.What problem are US national parks faced with?
A.Decline of business profits.
B.Inadequate commercialization.
C.Lack of transportation services.
D.Poorly maintained infrastructure.
27.Increased privatization of the campgrounds may .
A. spoil visitor experience B. help preserve nature
C. bring operational pressure D. boost visits to parks
28.According to Paragraph 5, most respondents in the survey would
A. go to the national parks on a regular basis.
B.advocate a bigger budget for the national parks.
C.agree to pay extra for the national parks.
D.support the national parks’ recent reforms.
29.The national parks are valuable in that they
A.lead the way in tourism. B.have historical significance.
C.sponsor research on climate D. provide an income for the locals.
30.It can be concluded from the text that the national park system
A.is able to cope with staff shortage.
B.is able to meet visitor’s demands.
C.is in need of a new price policy.
D.is in need of a funding increase.
Text 3
31. Sparrow’s study show that with the Internet, the human brain will____
A. analyze information in detail
B. collect information efficiently
C. switch its focus of memory
D. extend its memory duration
32. The process of “cognitive offloading ”_______
A. helps us identify false information
B. keeps our memory from failing
C. enables us to classify trivial facts
D. lessens our memory burdens
A. It may reform our learning approach
B. It may impact our society negatively
C. It may enhance our adaptability to technology
D. It may interfere with our conceptual thinking
34. It is indicated in Paragraph 3 that how the Internet affects our brains_____
A. requires further academic research
B. is most studied in older adults
C. is reflected in our reading speed
D. depends on our web-surfing habits
35. Neither Sparrows nor Storm would agree that______
A. our reliance on the Internet will be costly
B. the Internet is weakening our memory
C. memory exercise is a must for our brains
D. our ability to fucus declines with age
Text 4
36.According to Paragraph 1, children growing into adolescence tend to .
A.develop opposite personality traits.
B.see the world in an unreasonable way.
C.have fond memories of their past.
D.show affection for their parents.
37.It can be learned form Paragraph 2 that Crone’s study
A. explores teenagers’ social responsibilities.
B. examines teenagers’ emotional problems.
C. provides a new insight into adolescence.
D. highlights negative adolescent behavior.
38.What does Crone’s study find about prosocial behavior?
A.It results from the wish to cooperate.
B.It is cultivated through education.
C.It is subject to family influence.
D.It tends to peak in adolescence.
39.It can be learned from the last two paragraphs that teenagers
A.overstress their influence on others.
B.care a lot about social recognition.
C.become anxious about their future.
D.endeavor to live a joyful life.
40.What is the text mainly about?
A.Why teenagers are self-contradictory.
B.Why teenagers are sensitive.
C.How teenagers develop prosociality.
D.How teenagers become independent.
Part B
Directions:
Read the following text and match each of the numbered items in the left column to its corresponding information in the right column. There are two extra choices in the right column. Mark your answers on the ANSWER SHEET. (10 points)
New building regulations aimed at improving energy efficiency are set to increase the price of new homes, as well as those of extensions and loft conversions on existing ones.
The rules, which came into effect on Wednesday in England, are part of government plans to reduce the UK’s carbon emissions to net zero by 2050. They set new standards for ventilation, energy efficiency and heating, and state that new residential buildings must have charging points for electric vehicles.
The moves are the most significant change to building regulations in years, and industry experts say they will inevitably lead to higher prices at a time when a shortage of materials and high labour costs is already driving up bills.
Brian Berry, chief executive of the Federation of Master Builders, a trade group for small and medium-sized builders, says the measures will require new materials, testing methods, products and systems to be installed. “All this comes at an increased cost during a time when prices are already sky high. Inevitably, consumers will have to pay more,” he says.
Gareth Belsham, of surveyors Naismiths, says people who are upgrading, or extending their home, will be directly affected.
“The biggest changes relate to heating and insulation,” he says. “There are new rules concerning the amount of glazing used in extensions, and any new windows or doors must be highly insulated.”
The changes could mean an extra £3,000 added to the bill of an average home extension, according to Jonathan Rolande of the National Association of Property Buyers, a group of professionals aimed at raising construction standards.
Homeowners extending may see the amount of space they have decrease, as walls will have to be thicker in order to comply with requirements for better insulation.
Andrew Mellor, of PRP architects, says external walls will need to be about 7cm thicker than previously.
Windows and doors will have to adhere to higher standards, while there are new limits on the amount of glazing you can have to reduce unwanted heat from the sun.
Thomas Goodman, of MyJobQuote, a site which sources quotes, says this will bring in new restrictions for extensions.
“Glazing on windows, doors and roof lights must cover no more than 25% of the floor area to prevent heat loss, ” he says.
As properties become more airtight, there are also measures to ensure proper airflow, such as having small openings (trickle vents) on windows that allow ventilation when a window is closed.
For people extending their homes, they may be required to install a new, or replacement, heating system depending on the size of the build, says Belsham. These will have to use lower temperature water to deliver the same heat, which will require increased insulation of pipes.
“We’ll see more insulation, better lighting design and restrictions on the amount of glass used in some areas. But with more thermal-efficient homes can come the risk of overheating due to solar gain, and so ventilation is also covered,” says Rolande. “As a result, double-glazed windows will require trickle vents to let heat escape and also to provide fresh air for health reasons and, of course, to reduce the risk of condensation build up in an ever-more airtight property.”
As the rules came into effect last Wednesday, property developers were rushing to file plans just before the deadline, according to Belsham. Any plans submitted before that date are considered to be under the previous rules, and can go ahead as long as work starts before 15 June next year.
An average extension will probably see around £3,000 additional cost thanks to the new regs
Builders which have costed projects, but have not filed the paperwork, may need to go back and submit fresh estimates, says Marcus Jefford of Build Aviator, which prices projects.
As the changes are aimed to make homes more energy efficient, they will eventually drive down heating bills. But in the short-term homeowners are likely to face higher costs for work.
Materials prices are already up 25% in the last two years, according to figures from the Construction Products Association.
How much overall prices will increase as a result of the rule changes is not clear. “While admirable in their intentions, they will add to the cost of housebuilding at a time when many already feel that they are priced out of homeownership,” says Rolande. “An average extension will probably see around £3,000 additional cost thanks to the new regs.”
John Kelly, a construction lawyer at Freeths law firm, believes prices will eventually come down. But not in the immediate future. “As the marketplace adapts to the new requirements, and the technologies that support them, the scaling up of these technologies will eventually bring costs down, but in the short term, we will all have to pay the price of the necessary transition,” he says.
However, the long-term effects of the changes will be more comfortable and energy-efficient homes, adds Mellor. “Homeowners will probably recoup that cost over time in energy bill savings. It will obviously be very volatile at the moment, but they will have that benefit over time.”
[A] The rise of home prices is a temporary matter. | |
41. Brain Berry | [B] Builders possibly need to submit new estimates of their projects. |
42. Gareth Belsham | [C] There will be specific limits on home extensions to prevent heat loss. |
43. Marcus Jefford | [D] The new rules will take home prices to an even higher level. |
44. John Kelly | [E] Many people feel that home prices are already beyond what they can afford. |
45. Andrew Mellor | [F] The new rules will affect people whose home extensions include new windows or doors. |
[G] The rule changes will benefit homeowners eventually. |
【46】In the late 18th century, William Wordsworth became famous for his poems about nature. And he was one of the founders of a movement called Romanticism, which celebrated the wonders of the natural world.
Poetry is powerful. Its energy and rhythm can capture a reader, transport them to another world and make then see things differently. Through carefully selected words and phrases, poems can be dramatic, funny, beautiful, moving and inspiring.
No one knows for sure when poetry began but it has been around for thousands of years, even before people could write. It was a way to tell stories and pass down history. It is closely related to song and even when written it is usually created to be performed out loud. Poems really come to life when they ave recited. This can also help with understanding them too, because the rhythm and sounds of the words become clearer.
Section IV Writing
Part A
【47】Directions:
An art exhibition and a robot show are to be held on Sunday, and your friend David asks you which one he should go to.
Write him an email to
1) make a suggestion, and
2) give your reason(s)
You should write about 100 words on the ANSWER SHEET.
Do not use your own name. Use “Li Ming” instead. (10 points)
Part B
【48】In your essay, you should describe the picture briefly, interpret the implied meaning and give your comments.You should write about 150 words on the ANSWER SHEET. (15 points)